7 simple steps to creating a LinkedIn strategy

7 simple steps to creating a LinkedIn strategy

LinkedIn is a powerful tool for business owners and professionals alike. It can be used to build relationships with other professionals, promote your brand, and grow your influence. If you aren’t using LinkedIn to its full potential, you’re missing out on...
Scanning the horizon – PESTELO or PESTLE?

Scanning the horizon – PESTELO or PESTLE?

Scanning the horizon – PESTELO or PESTLE? PESTELO analysis isn’t common in small businesses. There are plenty of situations where it should be. PESTELO adds an extra element to PESTLE analysis. PESTELO makes you look at whats happening in organisations on...
The Vital Role of the Business Accountant

The Vital Role of the Business Accountant

The Vital Role of the Business Accountant Are you a VITAL member of your business team?   Unless you can answer that question with a very positive yes, then you might be out of a job in the very near future. There is a big threat to the accounting profession on...
Do you know your strengths?

Do you know your strengths?

When you work with your business colleagues you will be most effective if you play to your strengths, and to the strengths of others in your finance team.  But people are very quick to point out your weaknesses. Your annual appraisal most likely uses these to inform...